Cultivate relationships – followthethings.com

“A Decent Factory (alternative title Made in China)“
A documentary film directed by Thomas Balmès for Margot Films, Making Movies Oy, France 2, BBC Storyville & YLE
Film clip embedded above. Search online to stream the whole film here.

In the mid 2000s, the Finnish company Nokia was the world’s largest producer of mobile phones. French film-maker Thomas Balmès works moves to Finland and spends 18 months in the country before getting permission to follow its executive Hanna Kosinen and business ethics consultant Louise Jamison as they undertake the company’s first ‘ethical audit’ of a mobile phone factory in China. Hanna and Louise have been tasked by Nokia to see for themselves if and how the company can exercise its ‘corporate social responsibilities’ both to its shareholders and to its factory workers. After a detailed tour of the plant, and some challenging and moving interviews with some of its managers and young female factory floor staff (in their cramped dorm rooms), they have to write a report for Nokia about its CSR in practice. It’s not flattering. The factory isn’t reaching even the low Chinese government expectations about minimum wages and working conditions. In the early days of a technology which later became synonymous with appalling labour conditions (see our page on the 2010 iPad factory suicides here), there was a company, and some company executives, who wanted the people making their branded products to enjoy a decent standard of living. But when they visit – as Balmès’ film shows – they get a shock and start to wonder why their principles don’t seem to be possible in practice. Nokia’s managers are ‘walking a tightrope between profits and law’. They are disarmingly frank in front of the camera, until they find out that this isn’t a films solely for internal Nokia consumption. The film that Balmès produces is darkly funny and tragic, It ends with Hanna leaving the company to pursue a more ethical career, where she can make a difference. This is an important, insightful film. It brings corporate managers into view in vivid and candid ways. It’s not only the factory workers who are ‘humanised’. In this film, its corporate managers and their consultants whom audiences are invited to empathise with. The people employed, internally, to hold a company accountable. These executives are not just being interviewed for a ‘talking head’ perspectives and/or briefly followed around a production site (see our page on the BBC Mangetout documentary for comparison here). These executives are not being deliberately embarrassed or demonised. Audience members can see what they are tasked to do. The ethical principles they would like to see in practice. Where they go. Who they talk to. How this affects them emotionally. How their personal and company principles work out in practice. What this makes them think about their job, the company they work for, and its stated corporate values. And whether they can stomach the disappointment when reality bites, and the change that’s needed doesn’t seem possible?

Page reference: Thirii Myint & Chris Lee (2011) A Decent Factory. followthethings.com/a-decent-factory.shtml (last accessed <insert date here>)

Estimated reading time: 29 minutes.

Posted on December 19, 2024January 5, 2025 by Ian Cook

The Connectivitea Of Britain And Sri Lanka

followthethings.com
Grocery

“The Connectivitea Of Britain And Sri Lanka“
A dissertation by Sarah Wrathmell, submitted as part of their BA Geography degree at the University of Birmingham, UK.
Sample pages from its findings chapters are embedded in the slideshow above. Click them to read the dissertation.

Undergraduate Geography student Sarah Wrathmell has an ambitious idea for her dissertation research. She wants to travel to Sri Lanka to find the people who grow her morning cup of tea on a plantation in Kandy, Sri Lanka. She plans to ‘follow the thing’ and to undertake some multisited ethnographic fieldwork along the supply chain of ‘Tillings’ (a pseudonym) loose breakfast tea. She ends up writing about six places: the tea garden where the tea is grown, its collection spaces, its production factory (all in Sri Lanka), its blending factory, a specialist tea shop, and a tea garden where she shares a pot of tea with a group of friends (all in the UK). She talks to pickers, packers and drivers; visits factories and talks to people tasting, processing and packaging it to exacting standards; and finally drinks that tea with those drinkers. This is embodied, sensory work that she has to – somehow – get on the page. What she wants to understand is what, and who, are the ingredients in her tea? And how are the lives of the people involved in making and drinking it interrelated? As a reader, your job is to follow her on her travels as she tries to make sense of this. Its assessors say it’s a fantastic piece of work. So, it’s submitted for a national dissertation prize. It wins this unanimously. We have a grainy .pdf copy that you can download and read. It’s important to show that not only are there high profile films, publications, and other forms of trade justice research and activism to pay attention to. Students have been doing this work too, for much smaller audiences, for years. What can this work look like?

Dissertation reference: Sarah Wrathmell (2003) The Connectivitea of Britain & Sri Lanka. BA Geography Dissertation: University of Birmingham, UK (followthethings.com/the-connectivitea-of-Britain-and-sri-lanka.shtml last accessed <insert date here>)

Page reference: Sarah Wrathmell (2024) The Connectivitea of Britain & Sri Lanka. followthethings.com/the-connectivitea-of-Britain-and-sri-lanka.shtml (last accessed <insert date here>)

Estimated reading time: 60 minutes.

Posted on December 13, 2024January 5, 2025 by Ian Cook

Tangled Routes: Women, Work And Globalization On The Tomato Trail

followthethings.com
Grocery

SHOW CAPITALIST EVILS

CHOOSE THE RIGHT THING

KNOW YOUR HISTORY

FIND SOME CHARACTERS

SPEND SOME TIME

CULTIVATE RELATIONSHIPS

MAKE IT TOGETHER

HUMANISE WORKERS

ENCOURAGE FEMINIST SOLIDARITIES

ENCOURAGE EMPATHY

PLACE THINGS CAREFULLY

JUXTAPOSE EXTREMES

TELL A STORY

“Tangled Routes: Women, Work And Globalization On The Tomato Trail“
An academic book written by Deborah Barndt published by Rowman & Littlefield
2007 second edition Google Books preview embedded above. Search online to buy a copy here.

In 1994, preparing to do some undergraduate teaching, Environmental Studies professor Deborah Barndt finds a popular educational tool called A whirlwind tour of economic integration with your guide, Tomasita the tomato. She thinks this fictional tomato is the perfect etrée for her students’ understanding of cross-border trade – in this case from Mexico to Canada – and the often confusing complexities of globalisation – including messy relations between corporate power, genetically modified seeds, pesticides, stolen indigenous land, exploited peasant labour and environmental racism. What follows is a 5 year feminist participatory research project – called the Tomasita Project – which connects the lives of tomato growers, truckers, checkout workers and other supply chain workers living and working in Mexico and Canada. What she discovers and tries to convey is the clash between a ‘globalisation from above’ – the uniform, genetically-engineered, neoliberal, NAFTA-friendly tomato trade – and ‘globalisation from below’ – grass roots social justice projects working across borders and producing alternative foods. As Tomasita explained when Barndt first saw her story, the tomato is an iconic crop in the Americas. A brilliant one to follow, loading with meanings. It was native to South America, was first domesticated in Mexico, is central to the diets in Mexico, the USA and Canada, can be grown (at least seasonally) in all three countries, and was ‘one of the winners for Mexico in the NAFTA reshuffle’ (Barndt 2002a, p.82). What readers value the most is her book’s ‘feminist act’ that makes visible women workers in the global food system, and the way that it brings feminist theories into understandings of international trade. We researched this book early in its life (in 2011) and are keen to return to it to flesh out this page one day. This is an early, innovative, important and inspiring example of ‘follow the thing’ scholar-activism.

Page reference: Robert Conor Burke (2024) Tangled Routes: Women, Work And Globalization On The Tomato Trail. followthethings.com/tangled-routes-women-work-and-globalization-on-the-tomato-trail.shtml (last accessed <insert date here>)

Estimated reading time: 20 minutes.

Posted on November 15, 2024January 5, 2025 by Ian Cook

King Corn: Your Are What You Eat

followthethings.com
Grocery

APPLE & CRANBERRY JUICE

TEACH ECONOMIC GEOGRAPHY

CHOOSE THE RIGHT THINGS

TAKE THEM TO PIECES

FLIP THE SCRIPT

MAKE THE HIDDEN VISIBLE

CULTIVATE RELATIONSHIPS

BRING PEOPLE TOGETHER

BRING MANAGERS INTO VIEW

PLACE THINGS CAREFULLY

MAKE IT FUNNY

STREISAND EFFECT

“King Corn: Your Are What You Eat“
A documentary directed and starring Ian Cheney & Curt Ellis for Mosaic Films (US)
Official trailer embedded above. Search online to watch the full movie here. Movie website here.

What better way to find out where your food comes from than growing it yourself and following where it goes? That’s what college friends Ian Cheney and Curt Ellis do by growing an acre of corn in the US state of Iowa. This isn’t the corn you’d eat on the cob, though. This corn tastes horrible. It’s inedible. It’s a starch crop that ends up as an ingredient in countless other industrial foods: like burgers, twinkies, apple juice. Corn is ‘the raw material for an overweight society’, a major cause of obesity diabetes. You can’t get away from it. Americans are all part corn (test your hair!). But who controls this trade? And who is if good for? The consumers who eat all that junk food? The corporations who dominate its growing and processing? The government who could (maybe should) change the nation’s farming policy? Ian and Curt’s ‘grow your own’ approach to supply chain activism is innovative. They present themselves as a couple of naive, funny ‘guys’, just out of college. They have no farming experience. They move from Boston to Iowa and buy some land. Plant some corn. Watch it grow (not much work is required). They ask for help from other farmers. They follow corn from production to consumption by producing and trying to sell it to processors. But they don’t want to help, so these two guys try to process it themselves, making High Fructose Corn Syrup (the sweetener in so much junk food) in their kitchen. The film is a hit. It exposes a truth about US agriculture which the ‘Corn Producers of America’ trade body does not appreciate. They hope it will inspire audiences to act politically to chabge the health of their society for the better. Its not about shopping for different products, because corn is in everything. To counter the film’s message, the CPA invest in an advertising campaign – including an iconic TV ad – about the harmlessness of corn. The filmmakers produce a parody ad about the harmlessness of tobacco. Then iconic satirical US TV show Saturday Night Live gets in on the act, making its own parody ad about the harmlessness of corn. So much sarcasm! This is another example we have found of an industry’s attempts to silence – in this case quite a mild – critique of how things are made. As we might expect, this critique draws so much attention to the original film, that it means more people know about it. For the filmmakers, it’s free publicity.

Page reference: Yahellah Best, Melanie Garunay, Melissa Logan & Andrea McWilliams (2024) King Corn: You Are What You Eat. followthethings.com/king-corn-you-are-what-you-eat.shtml (last accessed <insert date here>)

Estimated reading time: 40 minutes.

Posted on November 4, 2024January 5, 2025 by Ian Cook

Big Boys Gone Bananas!*

followthethings.com
Grocery

SHOW CAPITALIST EVILS

PLACE THINGS CAREFULLY

CULTIVATE RELATIONSHIPS

INVOLVE CONSUMERS

BRING MANAGERS INTO VIEW

INCLUDE A BOYCOTT

INCLUDE EMOTION

ENCOURAGE EMPATHY

MAKE THE HIDDEN VISIBLE

“Big Boys Gone Bananas!*“
A documentary film directed by Fredrik Gertten for WG Film AG, Sweden
Free trailer and on-demand stream embedded above. Search online for other streaming options here.
The second of two films on this topic. The first is “Bananas!*”. See our page on this here. See the films’ website here.

Swedish documentary filmmaker Fredrik Gertten and his small film company team are looking forward to the premiere of their courtroom documentary Bananas!* at the Los Angeles Film Festival. It follows a class action case in the California courts where a group of Nicaraguan Banana farm workers hold the Dole corporation accountable for their sexual impotence by making them use an agrochemical that had been banned because it caused it. Their case is put together by a California-based attorney, and the documentary includes grainy in-court testimony not only by the farmers but also by the Dole bosses who made the decision to continue using that agrochemical. The film documents a success story, more or less, with significant financial compensation being awarded to the workers. This is a test case. The first of its kind. So more cases will follow. More costs for Dole. More embarrassment. So Dole fights back, mounting a sophisticated public relations campaign to discredit the case (charging its lawyer with fraud) and the film (claiming it’s uncritically promoting this lawyer’s fraud). This campaign starts before the film has been screened. By people who have not seen it. News articles appear reporting that the film is a fraud. The festival is forced to withdraw it from competition, to show it at a remote theatre, and the festival director has to read out a disclaimer before it’s shown there. Then negative reviews start to appear as soon as it’s seen. Can this seemingly coordinated effort to silence corporate critique succeed? What would you do as a filmmaker if this happened to you? Gertten does what he knows best. He turns his camera on and makes a film about Dole’s attempts to discredit his film. He steps out from behind the camera to become its central character. Unbelievable things are happening to him, to the people he works with, and to the film they made together. But his film company had taken out an insurance policy that allowed them to pay for expensive legal help to fight back. They cleverly coordinate an counter-information and crowndfunding campaign. And a surprising international collection of allies come to their aid. Dole’s efforts to censor Bananas!* are a complete failure and, more than anything, make it and this Big Boys sequel a 100% must see double-bill for anyone interested in trade justice actvism. Read below to see how this story unfolds. It’s a genuine ‘David vs. Goliath’ story. You could never make this up! There’s so much to learn from this. Buckle up.

Page reference: Camilla Muirhead, Katie Lambert, Katie Joyce, Will Sensecall, Izzie Snowden, Matt Creagh & Harry Cousens (2020) Big Boys Gone Bananas!*. followthethings.com/big-boys-gone-bananas.shtml (last accessed <insert date here>)

Estimated reading time: 1 hour 53 minutes.

Posted on October 23, 2024January 5, 2025 by Ian Cook

Cicih Sukaesih’s North America Nike Tour

followthethings.com
Sport & Fitness | Fashion

CHANGE CORPORATE BEHAVIOUR

IMPROVE PAY & CONDITIONS

FIND THE UNIONS

FIND A CHARACTER

HUMANISE THINGS

WORKERS TAKE THE MIC!

ADD TO THE MIX

PUT YOUR BODIES IN THE WAY

BRING PEOPLE TOGETHER

CULTIVATE RELATIONSHIPS

“Cicih Sukaesih’s North America Nike tour“
A speaker tour of North America by sacked Indonesia Nike factory worker Cicih Sukaesih, sponsored by Global Exchange, Working Group on Nike, Press 4 Change, Campaign for Labor Rights, Canadian Auto Workers, Operation PUSH, Jobs for Justice, Amnesty International, Frontlash (a branch of the AFL-CIO) and the Alberta Federation of Labour.
Newspaper report reproduced above. Search for a 2017 BBC interview with Cicih Sukaesih about this tour here.

Indonesian Nike factory worker Cicih Sukaesih is sacked for organising a successful strike action for minimum wages and better conditions. So North American anti-sweatshop organisations recruit her to front a multi-city tour with stops in New York City. Chicago, San Francisco, Vancouver, Toronto … She wants Nike CEO Phil Knight and basketball star Michael Jordan to explain the price of the shoes she has made, their astronomical pay and her colleagues’ extraordinarily bad pay and conditions. She visits Nike’s HQ, leads protests at its Nike Town stores, describes the working conditions she has experienced, urges supporters to write to Jordan to persuade him to use his celebrity power to help factory workers and urges Nike to reinstate her and her sacked colleagues. She sometimes tries on a pair of Nike shoes in store. Wearing them makes her feel distinguished. But their price tag would eat up two or three months of her salary. Where does all that money go? Her removal from a store by Nike security staff after trying on the Nike shoes she makes is quite a spectacle. A perfect scene for media coverage that can make Nike’s sweatshop problem a public concern. We love this example of trade justice activism. Conventionally it’s a Western consumer who travels to the Global South to meet their makers. Sukaesih goes in the opposite direction. She’s looking to connect with others in the worlds of retail and consumption who care about trade justice, to act together in solidarity. She’s doing this by working with campaigning NGOs and public relations, media-savvy activists, working together on a new kind of trade justice activism. But what should the protestors who join them do? Put pressure on the company by boycotting it? Sukaesih say no. Don’t do that! That’s going to harm her friends and former colleagues back home. Let them keep their jobs, but with much better pay and conditions, paid for by Nike. The company can afford it. There’s lots of Nike sweatshop activism taking place at this time. And the company does act. Or gives the impression that it’s acting. You decide.

Page reference:Alex Fanshawe, Lorian Douglas Dufresne, Frances Nicholson, Josh Perkins, Oscar Cator & Charlie Beere (2024) Cicih Sukaesih’s North America Nike tour. followthethings.com/cicih-sukaesihs-north-america-nike-tour.shtml (last accessed <insert date here>)

Estimated reading time: 68 minutes.

Posted on August 28, 2024January 28, 2025 by Ian Cook

Where Am I Wearing?

followthethings.com
Fashion

“Where Am I Wearing? A Global Tour To The Countries, Factories, and People that Make Our Clothes“
A non-fiction book written by Kelsey Timmerman and published by Wiley.
Google Books preview embedded above.

Self confessed ‘All-American Guy’ Kelsey Timmerman is curious about the ‘Made in…’ tags in his favourite clothes. He wants to go to those countries and meet the people who made them for him. So he sets off around the world to meets workers in each place. But he doesn’t work alongside them or quiz them about their pay and conditions. He wants to get to know them as people. So, in Bangladesh, they go bowling together. In Cambodia, they ride a roller-coaster. He wants to appreciate how globalisation isn’t abstract, but it happens to regular (if impoverished) people. He’s not trying to ‘nail’ a corporation. He doesn’t have strong moral views. He sees himself as an innocent abroad, a ‘touron’ (tourist + moron). Readers say this social justice meets crazy road trip book is friendly, funny, easy to read and not at all preachy. Some say everyone should go on a trip like this to appreciate who made their stuff too. What Timmerman has written either naively skims over, or brilliantly introduces, complex trade (in)justice debates. Maybe this is the best way introduce new readers to these debates? Does an example of trade justice activism have to include everything? Where do you start?

Page reference: Emma Baker, Eleanor Bird, Gemma Crease, Imogen Crookes and Coralie Sucker (2012) Where Am I Wearing? followthethings.com/where-am-i-wearing.shtml (last accessed: <insert date here>)

Estimated reading time: 54 minutes.

Posted on August 21, 2024January 26, 2025 by Mark

The True Cost

followthethings.com
Fashion

“The True Cost“
A documentary film (with website) directed Andrew Morgan & executive produced by Livia Firth for Life Is My Movie Entertainment.
Available in full on YouTube (embedded above). Website here.

American filmmaker Andrew Morgan weeps in a New York Starbucks after seeing a front page newspaper story about the collapse of the Rana Plaza factory complex in Dhaka, Bangladesh where over 1,100 garment workers were crushed to death making clothes for Western high street retailers and brands. It’s illustrated with a photos two young boys looking at photos the of missing, assumed dead, workers pinned up near the site. They are the same age as his sons and are looking for their missing mum. He is shocked to his core. How could something this atrocious be allowed to happen? He imagines making a film that will answer this question and sets up a kickstarter campaign to raise the money to finance it. He doesn’t believe that there’s an individual or organisation who, alone, could have saved those people’s lives by acting differently (like consumers, for example). So he travels to lots of places in fashion’s supply chains. He talks to workers, farmers, managers, retired executives, ethical fashion pioneers, NGO execs, journalists, doctors and academics. Viewers get to know some – like Shima Akhter the garment factory worker in Bangladesh and LaRhea Pepper the cotton farmer in the USA – better than others. He makes the argument that Rana Plaza was a systematic failure. This film’s networky trade justice activism shows how everyone in the industry could and should act differently to make things better. Some, as his film shows, are already doing so. But can it encourage more people to get involved in the systemic change that’s needed? Who needs to see it? Where? There’s a lot of detail to digest here! Maybe too much. This film generated more discussion than any example researched on our website so far.

Page reference: Olivia Dubec, Sophie Rees, Amelia Daniel, Becca Craig, Ellie Glynn, Frankie Ward & Katy Jackson (2020) The True Cost. followthethings.com/the-true-cost.shtml (last accessed <insert date here>)

Estimated reading time: 146 minutes

Posted on August 19, 2024January 10, 2025 by Ian Cook

The Letter In The Saks 5th Avenue Bag

followthethings.com
Fashion | My shopping bag

“The Letter In The Saks 5th Avenue Bag“
A letter written by Tohnain Emmanuel Thiong in a Chinese prison factory, found in New York in a Saks 5th Avenue shopping bag by Stephanie Wilson and posted online.
Reproduced in full above.

Stephanie Wilson buys a pair of Hunter rain boots at a high end department store – Saks Fifth Avenue – in New York City. Rummaging through the ‘free with purchase’ bag, she is shocked to find a handwritten letter in English that begins ‘HELP! HELP! HELP!’ and a tiny passport photo. It’s from a Cameroonian man who made that bag it in a Chinese prison factory. With the help of an NGO and a journalist, she finds him. This ‘message in a bottle’ definitely wasn’t a hoax (or was it?). But how was he able to write it? How many did he write? What danger was he in by doing this? All of these questions could be answered. It helped that he’d written his Yahoo email address on the back. And that he was no longer in prison, or in China, when they emailed him. Could a short letter like this have a big impact on the sourcing of these bags? What were the chances that someone would find and act on one? Its discovery, the detective work that it sparked, and the issues that it raised, went viral. Which companies want their branded goods to be made in jail by falsely imprisoned, tortured and molested inmates? It’s not just the commodities that a store sells that shoppers should be worried about. It’s the bags, the tills, the escalators… everything that contributes to the shopping experience. Workers’ rights are everywhere. Including in office furniture allegedly made in US prisons. Fact-check!

Page reference: Will Kelleher & Ian Cook (2014) The Letter In The Saks 5th Avenue Bag. followthethings.com/the-letter-in-the-saks-5th-avenue-bag.shtml (last accessed <insert date here>)

Estimated reading time: 37 minutes.