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Those With Justice: A Disney Factory In China (+ Looking For Mickey Mouse’s Conscience – A Survey Of The Working Conditions Of Disney’s Supplier Factories in China)

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Gifts & Seasonal

Those With Justice: A Disney Factory In China (+ Looking For Mickey Mouse’s Conscience – A Survey Of The Working Conditions Of Disney’s Supplier Factories in China)
A short film directed by Karin Mak and translated by Jessie Wang for, and an NGO Report published by, Students & Scholars Against Corporate Misbehaviour (SACOM) & Sweatshop Watch.
Watch the film in full above. Read the report – here.

Inspired by student anti-sweatshop activism in the USA, students in Hong Kong come together to protest the opening of Hong Kong’s Disneyland. They visit the factories where the Disney merch that is going to be sold there is made. They talk to the factory workers, and are horrified by what they learn. There are dangerous and exploitative labour practices behind the happy smiling image of Mickey Mouse and Friends. One group of students – who call themselves Students and Scholars Against Corporate Misbehaviour (or SACOM) – write a report about the working conditions in four of Disney’s hundreds of Chinese supplier factories. It’s called Looking for Mickey Mouse’s Conscience – A Survey of the Working Conditions of Disney’s Supplier Factories in China. They do this with the help of a California-based NGO called Sweatshop Watch, who send a delegation to China which includes University of California Santa Cruz film studies student Karin Mak. Mak films the factory workers talking about these working conditions, and produces an 11 minute documentary called Those With Justice: A Disney Factory In China. This focuses on one of the four factories – Hung Hing Printing & Packaging – which makes children’s books for Disney. Here, she finds, the workers are constantly reminded about the delicate fingers of Western children. They mustn’t be harmed by paper cuts. That’s why they have to use dangerous hot glue presses to stick the paper covers to hardback copies of a Mickey Mouse’s Haunted Halloween book, for example. The film and the report show images of their burned, crushed and mangled fingers. These injuries are caused by equipment and the speed at which they have to work to meet their targets. Mak’s film is used by SACOM and Sweatshop Watch (and other labour rights NGOs) to launch the report. It helps this Disney sweatshop story to get traction in the international new media. Now Disney is under pressure to respond. What follows is a fascinating to-and-fro between a huge multinational corporation and a small, determined, skilful and well-connected group of Hong Kong students. This is a fascinating and important example of successful trade justice activism. Piecing the story together below, we have found a variety of factors that have contributed to this success – some planned, some not – and a fascinating discussion about what counts as ‘success’.

Page reference: Ian Cook et al (2011) Those With Justice: A Disney Factory In China (+ Looking For Mickey Mouse’s Conscience – A Survey Of The Working Conditions Of Disney’s Supplier Factories in China). followthethings.com/those-with-justice.shtml (last accessed <insert date here>)

Estimated reading time: 56 minutes.

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Step Away From The Weapon

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Security

Step Away From The Weapon
Undergraduate coursework written by Ginny Childs, originally published on followtheblog.org here.
Full text below.

In the version of the ‘Geographies of Material Culture’ module that was first taught at the University of Exeter, groups of students were given books, music videos, films and other example of trade justice activism to research. Their job was to produce draft pages on these sources for the followthethings.com website. Ginny Childs was in a group researching Indian rap artist Sofia Ahraf’s ‘Dow vs Bhopal: A Toxic Rap Battle’ music video [see this page in our website here]. Ginny wasn’t born when the Bhopal factory exploded in 1984 but, as a member of the university’s Office Training Corps, she notices stringent rules about toxic chemical leaks in her rifle drills. While thousands of people of Bhopal had been poisoned by Methyl Isocyanate, she was at risk from a tiny dose of the radioactive hydrogen isotope called tritium that was in her rifle battlesight. The safety procedures in place if that leaked its tritium are stringent. So she investigates the safety procedures the Union Carbide factory in Bhopal in the 1980s and wonders if she’s benefitted from better chemical safety regs that emerged after the disaster. Dow still hasn’t paid compensation top the Bhopal victims. And she’s still reliant on Dow (who bought Union Carbide) as a company making chemical ingredients in the commoditiies she loves. So what can she do with what she learns? How can she make a difference? Share Ashraf’s ”toxic rap battle’ video on her socials maybe? Keep the story alive.

Page reference: Ginny Childs (2017) Step Away From The Weapon. followthethings.com/step-away-from-the-weapon.shtml (last accessed <insert date here>)

Estimated reading time: 9 minutes.

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Crude: The Real Price Of Oil

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Home & Auto

Crude: The Real Price Of Oil
A documentary film directed & produced by Joe Berlinger for First Run Features.
Trailer & pay per view stream embedded above. Search online for other streaming options here. Watch clips on the film’s YouTube channel here. Check its website here.

30,000 people living in Ecuador’s remote Amazon rainforest are taking out a US$27 billion class action suit against oil giant Chevron in the US over the dumping of toxic waste that has (allegedly) ruined their environment, livelihoods and health. Filmmaker Joe Berlinger hears about the case from the plaintiff’s US attorney and visits Ecuador to see what’s happening. He sees a gathering of indigenous people preparing a meal from canned tuna – unable to fish in their own water because its toxicity has killed or diseased any fish they might catch. The US oil giant Texaco had been drilling for oil here since the 1960s, and had allegedly dumped 18 billion gallon of toxic wastewater in the environment. Chevron had bought Texaco many years later so bought this responsibility too. Berlinger can’t imagine what his documentary will look like, or how it will appeal to audiences, until he meets an Ecuadorian oilfield labourer-turned-lawyer called Pablo Farjado who is working on the case. He’s the hero Berlinger needs, and he films without funding for a year (another two follow, after funding is secured). To join the dots in this case, he visits multiple places and talks to people who speak multiple languages. He films the trial, giving equal credence to the prosecution and the defence. He wants the audience to act as the jury, making up their own minds about the case. The film has fascinating twists, like the celebrities who get involved – most notably Trudie Styler and Sting – who help to turn what could have been a local news story into an international ’cause célèbre’. Once the film is released nationwide in the USA – even though the case is not resolved – it’s described as tragic, light, and comedic thriller because of its characters and unexpected twists and turns. One reviewer describes the film as ‘one of the most extraordinary legal dramas of our time’. Chevron’s lawyers and scientists have their say on screens, but audiences don’t warm to them. It’s a PR nightmare for Chevron. So the company attacks the film, filmmaker and prosecution team. Crude is one-sided, propaganda. And Chevron alleges corruption in the prosecution team which they say is shown in the film. A US court agrees that Berlinger should hand over all 600+ hours of footage so that Chevron’s complaint can be investigated, despite his First Amendments rights as a journalist. More celebrities (as well as filmmakers, journalists and professional organisations) come to his defence. But defending such a case is expensive when you’re up against an adversary with bottomless pockets. This is another excellent example of the ‘Streisand Effect’ – can attempts to intimidate trade justice activists (even when they’re trying to be even-handed!) discredit them and their work? Or can it create free publicity that makes it yet another unmissable film that a corporation ‘didn’t want you to see’? And, finally, can this type of manufactured scandal wither way, because less and less emphasis gets placed on the lives and environments of Ecuador’s indigenous people whose lives have been ruined by the oil industry?

Page reference: Jesse Fratkin, Judy Hwang and Shay O’Brien (2011) Crude: The Real Price Of Oil. followthethings.com/crude-the-real-price-of-oil.shtml (last accessed <insert date here>)

Estimated reading time: 47 minutes.

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Door key

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Home & Auto

Door Key
Undergraduate coursework written by Alice Williams published in the Primary Geographer.
Full text below.

The students’ first task in the ‘Geographies of Material Culture’ module at the University of Birmingham is to make a personal connection between their lives and the lives of others elsewhere in the world who made the things they buy. These are the people who help you to be you, followthethings.com CEO Ian tells them. So choose a commodity that matters to you, that’s an important part of your identity, that you couldn’t do without. Think about its component parts, its materials, and the properties they give to that commodity and your experience of ‘consuming it’. And write a 500 word first person account that connects your lives. Alice Williams writes about a recent experience. When she lost something and only then realised how important it was to her life. The key to her flat. Which gives her a sense of safety. Or at least she thinks so. Until she looks into its ingredients. Its metals. Like lead. Which is added to make it easier to cut. And its possible sources. Mines in South Africa and the USA. A smelter in Canada. A cutting plant in Italy… And the people who work with lead in these places. And the effects it has on their health. And their safety. They’re connected. Shouldn’t everyone feel safe?

Page reference: Alice Williams (2006) Door Key. followthethings.com/door-key.shtml (last accessed <insert date here>)

Estimated reading time: 8 minutes.

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Teleshopping AK-47

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Security

Teleshopping AK-47
A spoof teleshopping channel promotion directed by Dougal Wilson and post-produced by MPC for Mother, commissioned by Amnesty International.
Full video embedded above. Search online for versions with other titles here.

Amnesty International is trying to get 1 million people involved in their campaign to tighten loopholes in international arms trade legislation. To demonstrate how easy it is to buy weapons like AK-47 assault rifles, how cheap they are, and how they end up being used in armed conflicts (often involving child soldiers), they commission some culture jamming. Its a short video that imagines that these weapons can be sold by cheery presenters on TV shopping channel’s chintzy pastel-coloured set, just like ice-cream makers and his ‘n’ hers dressing gowns. They’re perfect for child soldiers, the presenters say, like those in Liberia and the Democratic Republic of the Congo. They give one to a child to demonstrate on set, who cheerfully shoots a mannequin to pieces. Amnesty commission this darkly comedic, camp and chilling 135 second film to show in cinemas, alongside the real ads. They publish it on YouTube. Later, it’s included as an extra on the DVD of Nicholas Cage’s Hollywood arms trade blockbuster Lord of War [see our page on its Life of a bullet opening credits here]. Amnesty can’t advertise on UK TV because they’re a political organisation. And the use of pastiche / parody / humour is a novel approach in human rights campaigning in 2006. But Amnesty really go for it. On top of the cinema ad, there’s a viral email campaign, spoof arms shopping catalogues are delivered through people’s doors, and pop-up high street weapons shops open around the UK with live shooting demonstrations. Commenters are shocked by this disgusting, deeply sinister but informative campaign. One says these weapons are beautiful and every American should have one. Another pretends to agree, saying that guns don’t kill people, people do and, if guns were taken away, people could just as easily kill eachother with knives or rubber ducks. Some say humour is inappropriate for such a serious topic. Others say the ad and the catalogue is so light, so beautifully done, so plausible, that it’s perfect for generating conversations about the international arms trade and its (lack of) regulation.

Page reference: Daisy Livingston (2025) Teleshopping AK-47. followthethings.com/teleshopping-ak-47.shtml (last accessed <insert date here>)

Estimated reading time: 34 minutes.

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The Luckiest Nut In The World

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Grocery

The Luckiest Nut In The World
An animated film written, produced & Directed by Emily James for Fulcrum TV, broadcast in the UK on Channel 4’s Alt-TV series.
Film embedded in full above. Search online for shorter versions and versions with subtitles here.

Who better to explain the rules of international trade than a commodity that has seen it all? An American peanut who wears a stetson hat, plays the guitar, and sings songs about the rules of world trade that work in his favour. Along the way he enlists help from experts and from public information films. Yes, he’s the ‘luckiest nut in the world’ and, as he learns about other less lucky nuts around the world (groundnuts in Senegal, cashew nuts in Mozambique, and brazil nuts in Bolivia), he finds out that it doesn’t have to be this way. All of the world’s nuts – and the people and economies that could benefit from growing and selling them – could be just as lucky is the rules governing world trade weren’t stacked against them. Filmmaker Emily James uses animation to do the impossible: to make these rules, and the inequalities they help to create, not only understandable but entertaining. The film becomes a hit with school teachers. Some of their students say they’re bored with its content, but others say they can’t help humming the songs, mouthing their WTO lyrics. It’s a catchy way to learn some pretty boring but important information about hope the world works (and years before Horrible Histories began). This is an early example of animated film doing what and academic cook or a documentary films cannot. In this case, making abstract content accessible, making the hidden visible, and explaining trade injustice to wider publics in an engaging – funny, weird, you name it – way. ‘What would commodities tell us about their lives if they could talk?’ is an intriguing question that’s answered in some of the earliest follow the thing ‘it-narrative’ writing [see our page on a 1760 travel novel written by a coin here]. ‘What would a commodity sing about its life if it could … um … sing?’ is a question answered, in our experience, only by this film. Thank you Emily.

Page reference: Ian Cook et al (2011) The Luckiest Nut In The World. followthethings.com/the-luckiest-nut-in-the-world.shtml (last accessed <insert date here>)

Estimated reading time: 19 minutes.

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Mangetout

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Grocery

Mangetout
A documentary film directed by Mark Phillips for the BBCTV Modern ‘Times’ series.
Screengrab slideshow embedded above. Documentary available on Box of Broadcasts (with institutional login) here.

In this landmark ‘follow the thing’ documentary, director Mark Phillips follows the simple magetout pea (also known as a snowpea) and connects the lives of its producers, retailers and consumers. He films a dinner party in the UK’s home counties where mangetout is a side dish. The guests talk about ‘third world’ lifestyles and exploitation. He films the farm where they are grown in Zimbabwe and introduces us to some of the farm workers and their boss. He visits a UK supermarket and asks shoppers if they buy mangetout. It wasn’t a common vegetable in 1997. And he asks them where Zimbabwe is. Not many seem to know. He films the person who sources Zimbabwe-grown mangetout for the Tesco supermarket chain. And he films this person’s visit to the farm in Zimbabwe where he’s treated like royalty. He’s visiting to monitor the processes that provide the identical size, shape and quality mangetout peas at the price he needs. That’s his job. He wants the farm boss to instruct his workers to improve the quality. The customers – who he says are his boss – will demand this. This is such a fascinating film. It jumps backwards and forwards between these different people talking about mangetout peas and the ways that big business and global capitalism works. From these different perspectives, everyone has an opinion to share. The film’s inclusion of so many perspectives is unprecedented. Everyone seems to speak quite frankly. The power that the Tesco supermarket chain, and the person who sources its mangetout, is enormous. Its visiting buyer talks to the farm manager using a language of partnership, but the farmers say they have to do what they are told. The diners talk about the exploitation of ‘third world’ farmers in casual and abstract ways, and the film cuts to the farm workers talking about the lives they can lead with the money they earn. The people at the top of the ladder are white. The people at the bottom are black. With all of these different stakeholders in it means that, as a viewer, you’re not positioned as a consumer who needs to act by changing your consumption – that’s quite a common trope. You could empathise with any and all of the film’s participants, in different ways. This film was made to educate it audience – carefully, empathetically, through the careful juxtaposition of scenes and voices from a supply chain – about how capitalism works. It’s many juxtapositions give you lots to think about. And, it had a huge impact that on the UK supermarket industry in the 1990s. This was a golden time in trade justice activism. So many campaigns were starting up, and corporations hadn’t yet learned how to respond. Tesco were embarrassed. To borrow a phrase from elsewhere, this film showed ‘capitalism with its clothes off’. They had to do something. They and their rivals didn’t want ‘another Mangetout’. It’s a shame it’s so hard to find now.

Page reference: Ian Cook et al (2025) Mangetout. followthethings.com/mange-tout.shtml (last accessed <insert date here>)

Estimated reading time: 52 minutes.

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Hugh’s Chicken Run

  • Hugh [sobbing]: "I really don't want to kill another bird this morning'.

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Grocery

“Hugh’s Chicken Run
A three-episode TV series hosted by Hugh Fearnley-Whittingstall for Channel 4 TV’s ‘Food Fight’ season.
Screengran slideshop embedded above. Search online to watch episodes here. Channel 4 episode guide here.

Private School-educated celebrity chef Hugh Fearnley-Whittingstall takes part in a season of actvist-themed ‘Food Fight’ TV programmes on the UK’s Channel 4. His Hugh’s Chicken Run series has three episodes. He wants to persuade the shoppers of his home town of Axminster in Devon to stop buying factory-farmed chickens. You can get 2 for £5. The animal welfare issues are horrendous. And he wants the UK’s supermarket chains to stock free range alternatives to give consumers a choice. But how can he do this? He tries all sorts of tactics. For different audiences. He educates consumers in a supermarket carpark about the cramped and unsanitary conditions for factrory farmed chickens. He can’t get access to film in a commercial chicken farm, so he sets up one himself, runs it for a while, and invites cheap chicken consumers to see where their food comes from. He works with residents on a low income housing estate in the town to keep rear their own chickens. This is where he meets single mum Hayley, who ends up being the ‘mother hen’ of the project. He lobbies the supermarkets throughout the series to improve animal welfare standards. At the end of the series, he bumps into Hayley at the supermarket. She’s just bought a couple of cheap chickens. Noooo. His experiment hasn’t worked. But she’s defiant. She can’t afford what he would like her to eat, even though she agrees with everything he’s doing. He has reached, some critics say, the limit of consumer-based and celebrity activism. He’s trying to appear to ‘ordinary shoppers’, but he doesn’t understand ‘ordinary’ realities. He’s a posh boy who went to Eton. But the supermarkets do respond to his activism. And to his activism documented in follow-up programme Hugh, Chickens & Tesco Too. There are more free range chickens in the shops as a result of this series. But is that enough? Surely anyone seriously concerned about animal welfare would be advocating veganism as the alternative? Wouldn’t that be better for the chickens? What we like about this example is what it does and doesn’t do, how it does and doesn’t work, what it includes and what it leaves out. It’s open about being imperfect.

Page reference: Ellie Beattie, Fliss Browner, Rose Hughes, Rosie Marsh, Joe Parrilla, Alice Raeburn & Maddie Redfern (2024) Hugh’s Chicken Run. followthethings.com/hughs-chicken-run.shtml (last accessed <insert date here>)

Estimated reading time: 67 minutes.

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Chewing Gum

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Grocery

Chewing Gum
Undergraduate coursework written by Lucy Mayblin, published in the Teaching Geography journal.
Full text below.

The students’ first task in the ‘Geographies of Material Culture’ module at the University of Birmingham is to make a personal connection between their lives and the lives of others elsewhere in the world who made the things they buy. These are the people who help you to be you, their lecturer (now followthethings.com CEO) Ian tells them. So choose a commodity that matters to you, that’s an important part of your identity, that you couldn’t do without. Think about its component parts, its materials, and the properties they give to that commodity and your experience of ‘consuming it’. And write a 500 word first person account that connects your lives. One student – Lucy Mayblin – ends up writing about being an accidental consumer. She’s walking to class. She steps in chewing gum recently spat from someone else’s mouth. It’s stuck to her shoe. But what exactly is stuck to her shoe, and why? She buys some gum and inspects the ingredient list. She searches the internet to find out more. What she finds out is shocking. She had trodden in the ‘war on terror’?! But is it true? To add to the stickiness of her work, she prints it out, rolls it into a tube, puts it into a shoe, and hands it in with some fresh gum on the sole. It sticks to the hand-in desk.

Page reference: Lucy Mayblin (2004) Chewing Gum. followthethings.com/chewing-gum.shtml (last accessed <insert date here>)

Estimated reading time: 6 minutes.

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Broccoli & Desire: Global Connections & Maya Struggles In Postwar Guatemala

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Grocery

Broccoli & Desire: Global Connections & Maya Struggles In Postwar Guatemala
An academic book by Edward F. Fischer & Peter Benson published by Stanford University Press.
Google Books preview embedded above.

There are shoppers in Nashville USA who are conscious about their health and shop for healthy vegetables like broccoli in their local supermarkets. There are farmers in Guatemala who are trying to hold onto their land and to make a living by growing vegetables like brocolli for export markets like the USA. Each has their own rich and fascinating story to tell about their lives, their work, their dreams and desires for a better future. In this book, their lives are seen as interdependent as the authors travel along Brocolli’s supply chain, connecting these worlds and lives through detailed ethnographic fieldwork and description. They find that shoppers’ and farmers’ lives, and the impacts that they have on one another, are bound together in complex geographical and historical webs of connection. Like the best ‘follow the thing’ work, this study of a commodity that many wouldn’t think twice about on the supermarket shelf. But, once you start to examine it, ask questions about it, and start following it, what you find is often staggering in its contrasts, connections, depth and feeling. For the authors, the concept of ‘desire’ is something that this vegetable’s farmers and shoppers have in common. Could shoppers’ desire for cheap food be re-aligned into a desire for more equitable relations with farmers (even if this might cost a bit more)? Can there be foods that are good for the health and wellbeing of everyone in their supply chains? This is an admirable intention, but we haven’t been able to tell if and how this book encouraged others to think this was and to act on this way of thinking. What impact can an academic book have?

Page reference: Keith DellaGrotta and Meredith Weaver (2011) Broccoli & Desire: Global Connections & Maya Struggles In Postwar Guatemala. followthethings.com/broccoli-desire-gobal-connections-maya-struggles-in-postwar-guatemala.shtml (last accessed <insert date here>)

Estimated reading time: 12 minutes.

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