TACTIC: where the biography of a commodity – which meets its producers, consumers and others over the course of its life – can help people to tangibly appreciate connections between their lives.
“Ballet Shoes“ Undergraduate coursework written by Maya Motamedi, published in the Primary Geography journal. Full text below.
The students’ first task in the ‘Geographies of Material Culture’ module at the University of Birmingham is to make a personal connection between their lives and the lives of others elsewhere in the world who made the things they buy. These are the people who help you to be you, followthethings.com CEO Ian tells them. So choose a commodity that matters to you, that’s an important part of your identity, that you couldn’t do without. Think about its component parts, its materials, and the properties they give to that commodity and your experience of ‘consuming it’. And write a 500 word first person account that connects your lives. One student – Maya Motamedi – is a ballet dancer. She loves her Grishko pointe shoes. They’re part of her dancing body. After some online detective work, she’s finds who made them for her, far away in Russia. The shoes’ component parts come from plenty of other places. This kind of thinking, this kind of detective work, means you are never alone, never do anything by yourself! The lives of thousands of people are wedged into those shoes, says Maya, dancing with her.
“The Box“ A global multi-media / multi-platform journalism project by the British Broadcasting Corporation (BBC), managed by the Container Shipping Information Service. BBC News project outline embedded above. Project homepage here. ‘Latest location’ map page here (screengrab below). Download the template to make your own BBC ‘The Box’ container model here.
The BBC paints a 40′ shipping container with its distinctive livery and logo. They attach a GPS transmitted to follow its travels over land and sea. Each time it is loaded or unloaded, its journalists meet the workers, consumers and others whose lives are connected through its travels. What they find is logged live on an interactive map. Ship-spotters are tasked to find and photograph it. A unique high-tech collaborative research project emerges. It’s used by teachers to make trade a ‘live’, exciting topic. So what can it tell us?
Page reference: Tommy Sadler (2013) The Box. followthethings.com/thebox.shtml (last accessed <insert date here>)
“The Forgotten Space“ A documentary film / film essay written & directed by Nöel Birch & Alan Sekula, produced by Frank van Reemst & Joost Verhey and narrated by Alan Sekula for Doc-EyeFilm & WILDart Film Vienna. Trailer and pay-per-view stream embedded above. Search online for other streaming options here.
So much attention is paid in trade justice activism to producers and consumers, where they live and work, how their lives are connected, how they might be responsible for one another’s lives and lifestyles. But there’s more to the world economy than that. There are plenty of other people and places that make it tick, each with their own concerns and struggles over ethics, justice and sustainability of one kind and another. The Forgotten Space that’s the subject of this documentary film is the sea, and the thousands of container ships that are constantly moving between ports carrying 90% of the commodities that are sold on the world market. This is a whole other world of trade and trade justice, a world that connects the places and the people that virtually all trade justice activism seems to concentrate on. One of its directors – Alan Sekula – is best known as a photographer and, just before embarking on this project, had published a celebrated photo book set at sea called Fish Story. He and co-producer Nöel Burch shared a fascination with perceptions and ideologies of the sea, travelled on board container ships, hung around at the ports they connected, filmed the people they met there – working and protesting – as well as in some of the factories whose goods were being sent in the containers on board. There are two things that are notable about this film. First, it’s about the ‘forgotten space’ of the sea – as mentioned – and sits the viewer amongst the containers on board ship as they are taken slowly across vast seas to deliver their precious contents. But, second, it’s not a straightforward documentary. It’s more of a ‘film essay’ which Sekula narrates, and which is illustrated by the footage that’s included. It’s fascinating, often bleak and beautifully shot. Lots of viewers seem to appreciate the lesson that they have been given. They like Sekula’s polemical and pessimistic Marxist approach – making visible a whole new group of unseen labourers at sea and crises of capitalism that container shipping so vividly illustrates – along with the film’s surprising, sometimes sweet meanderings. Commenters like his open and generous interest in the lives of people he meets. And this leads to some fascinating discussion about how a bleak Marxist understanding of trade is perhaps easier to convey through photography, while the moving image is more unruly and briefly shows glimpses of happiness and humour.
Page reference: Rachael Midlen, Rosie Cotgreave, Lowenna Carlson, Nacim Meziane, Floss Flint & Alex Manley (2024) The Forgotten Space (taster). followthethings.com/the-forgotten-space.shtml (last accessed <insert date here>) groupa a
“Trein Maersk: A Report To The NATOarts Board of Directors“ An electronic docupop album by Icebreaker International (Alexander Perls & Simon Break). Free Spotify stream embedded above. Used vinyl & CD versions available on Discogs here.
NATO’s art division commissions electronic musicians Icebreaker International to create on board a container ship called the Trein Maersk as it travels between the ports of Yokohama in Japan to Halifax in Canada. NATO wants this to be a musical celebration of ‘free trade’. It’s a concept album that samples audio from its travels (including squawking seagulls) as well as ideological soundbites from champions of unregulated markets. Its tracks include ‘Port of Dubai’ and ‘The Third Way’ and they were written as the ship passed through these places, and as they reflected on these ideological arguments. The purpose of this work is educational. The CD booklet contains lots of information about world trade and a map of the ship’s journey. Online reviewers praise it as a masterpiece. This is a work of genius. Many are moved by the depth of feeling that this ‘electronic docupop’ has for the sea and for free trade. It’s the album Kraftwerk would have made if they weren’t so preoccupied with autobahns. So many of these reviews are so effusive in their praise that some think that something suspicious is happening here. Is this a genuine concept album or an elaborate prank? Does NATO even have an art division? Have these musicians ever travelled on a container ship? Are they really right wing musicians rebelling against activist representations of free trade? It could be true that that this music vividly evokes its logistics. Even if it does so sarcastically. Have a listen. See what you think. What role can a right wing (maybe) concept album play in trade justice activism? What can it do?
Page reference: Rachael Midlen (2013) Trein Maersk: A Report To The NATOarts Board of Directors. followthethings.com/treinmaersk.shtml (last accessed <insert date here>)
“Plastic bag“ A short film directed by Ramin Bahrani and narrated by Werner Herzog for ITVS. Published on YouTube, embedded in full above. Search online for other streams here.
Remember those thin plastic bags that used to be available, free, at the checkout? This is the starting point for Ramin Beahrani’s short film. What lives do they lead after the shopping is emptied from them at home? And what if one of them could tell that story for itself (in a droll Bavarian accent)? What would it say? It’s exciting to have finally been chosen, there at the checkout, to fulfil your destiny. To help a shopper carry their shopping home. The shopper-bag relationship is short-lived, but beautiful. But what if she then uses you to pick up her dog’s poo? And put you in a bin? How would you feel about her then, as your life continued, further and further away from hers? You’re not the slightest bit biodegradable. Your life is going to last for ever, starting in a landfill dump. What’s it like to be there with millions of bits of other trash? Imagine being caught in the wind, blown through the countryside, travelling hundreds of miles, and ending up in the sea, with the fish, possibly causing them all kinds of problems. Who and what might you have seen and met on your journey? What would you ponder about your life now its purpose is so far in the past? It’s a silly and unbelievable plot, but a wonderfully moving film. Viewers are surprised to find themselves empathising with a plastic bag. Caring about its fate. How its life could have been different. Maybe this is the best way to change people’s minds about the mountains of waste created by capitalism and its commodity culture. See what you think…
Page reference: Molly Healy, Josephine Thompson, Daisy Aylott, Lily Andrews, Kate Ward, Charlotte Rooker, James Swain, Edward Denton & Ethan Langfield (2024) Plastic Bag (taster). followthethings.com/plastic-bag.shtml (last accessed <insert date here>)