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“Pipe Trouble“
A tablet video game by Alex Jansen in partnership with Jim Munrow for Pop Sandbox.
Gameplay video embedded above. No longer available from the iTunes Store
A documentary about laying gas pipelines across Canada is made for TV. To complement it, a computer game is commissioned. It’s based on the documentary’s research and the Pipe Mania game that came free with every copy of Windows 3.1. Your task? To lay a pipe from one side of the screen to the other. To keep your boss & local farmers happy. To make money. To get bombed by ‘ecoterrorists’. Critics said a video game that could be used to train eco-terrorists was sick. But had they played the game?
Page reference: Jenny Hart (2018) Pipe Trouble. http://followthethings.com/pipe-trouble.shtml (last accessed <insert date here>)
Estimated reading time: 27 minutes.
93 comments
Descriptions

[Pipe Trouble is] like playing Tetris ⦠only with peopleās lives (Source: Kirshenblatt 2013, np link).

Pipe Trouble seems to be the application of Clint Hockingās narrative and dynamic re-imagining of Tetris (whether conscious or not) onto the classic game Pipe Mania (or: that obnoxious hacking mini-game from Bioshock) (Source: Gone Gonzo 2013, np link).

[It] takes a clever new spin on an old arcade classic and puts players in the middle of Big Oil & Gas (Source: Anon 2013a, np link).

[It]isnāt a radical political statement; itās a freely available game (or tablet app). And itās one youāre likely familiar with. Like Pipe Mania or Bioshock, itās a 2-D pipeline puzzle game. But it has a unique setting: Pipe Trouble players connect oil pipelines through rural B[ritish] C[olumbia in Canada] (Source: Teo 2013, np link).
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⦠players must lay natural gas pipelines in order to make money and transport natural gas from the beginning of the end of the level. As the player lays pipes across a gridded map, they run the risk of facing opposition from the government and the community depending on where pipe is laid (Source: Games for Change, 2013, np link).

⦠youāre ⦠trying to balance the financial demands of using the least pipe to make the most money against the impact on the local environment and neighbouring farms (Source: Anon 2013a, np link).

The challenge is to make a pipeline that is both profitable, but also environmentally-friendly (Source: McMillan 2013, np link).

The core gameplay is, more or less, as you might expect: the play area is a grid, and you lay sections of pipe on the landscape, one by one, to complete the pipeline. Whatās fascinating, however, is how each stage, from the third one onwards, consists of a landscape which presents its own unique set of ethical dilemmas to navigate. A lake stands in the way of the pipeline, and you can either take the short route (finish ahead of schedule and under budget, but aggravate the locals by uprooting a small forest) or the long route (respect the environment, but enrage the energy conglomerate by losing money on a meandering pipeline.) In certain cases, it will be impossible to satisfy both parties (Source: Gone Gonzo 2013, np link).

You have two men on either of your screen. I would be tempted to call them āthe angelā and āthe devilā on either of your shoulders, save that both of them arenāt necessarily āgoodā or āevilā (Source: Kirshenblatt 2013, np link).

The man on your left is a farmer that is watching your progress in placing down pipes with oncoming gas with great interest and caution (Source: Kirshenblatt 2013, np link).

Lay your pipe too close to the pastures and risk springing a leak that kills livestock and makes people sick. Build through forest or near water and you will incite protesters that block your path. Suffer a leak or raise local indignation too far and risk potential pipe sabotage that could end your operation (Source: Anon 2013a, np link).

If you destroy the land too much, there will be protesters that will block your pipe route. How long they stay in front of your progress will all depend on just how much damage they perceived you to have done. This farmer will keep watching you and will warn you only once not to mess with his land (Source: Kirshenblatt 2013, np link).

Then you have the man on your right: your boss. He is the one informing you of when the gas will start flowing (right when you place a pipe down to get from Point A to Point B) and he will keep track of the money you are making ⦠and losing with delays (Source: Kirshenblatt 2013, np link).

⦠every piece of pipe costs money and every second counts (Source: Anon 2013a, np link).

Thatās right. If you do not place your pipes fast enough, not only will you risk a gas leak poisoning a lake, killing animals, and other horrors but you will lose your company money and your boss will sure as hell hold you responsible and, if we are going for realism, probably put it all on your head when the bad press comes out (Source: Kirshenblatt 2013, np link).

Each level begins with a predetermined start and end point, between which lie a variety of crop fields, forests, and open stretches of land. Pipe tiles are generated randomly and the player always has four different tiles to choose from when deciding what type of pipe to place. Placing pipe over forests or crop fields upsets the community, and if too much damage is done to the local environment, then protestors, vandals, government officials (bringing fines and injunctions), and even pipeline bombers will step in to oppose the player, making it more difficult to lay pipe or even destroying the pipeline. ⦠After the first piece of pipe is put down, natural gas begins to flow towards the open starting point, making it crucial to complete the pipe before a spill causes an environmental disaster (Source: Games for Change, 2013, np link).

The player is given the task of constructing a gas pipeline in an efficient enough way that you donāt f*** up too many trees, anger the farmer whose property youāre building on, or develop it so slowly that the gas company loses money. Besides balancing out all of these requirements, along the way you face obstaclesāone of which is a group of ecoterrorists who try to bomb the pipeline (Source: McGuire, 2013, np link).

Build too slowly, and a rush of gas will destroy farmland. If you build atop trees, expect to hear from environmental protesters. Use too much piping – and, by extension, too much money – and expect to hear from upset oil-industry developers. Then, if you build too mindlessly, expect graffiti or, at worst, a pipeline bombing (which, uh, isnāt exactly fiction) (Source: Teo 2013, np link).

As you start playing, between levels, you get these radio segments that anchor back into the real world and then people are realizing, wow, this is actually going on, these pipeline issues are happening right here in Canada (Source: Jansen in McGuire 2013, np link).

This narrative will immensely affect how you approach the game, as youāll quickly be met with tough decisions that demand compromise (Source: Gone Gonzo 2013, np link).

Itās a caricature, but as a player, you begin to see how complex it is to navigate both sides. Itās a start point, not an end point for these issuesāit drives [players] to realize whatās happening in these remote regions. It doesnāt tell people what to think, but it tells people to think. And these issues are pertinent to all Canadians (Source: Teo 2013, np link).
Inspiration / Process / Technique / Methodology

Pipe Trouble is one of a growing number of video games ⦠that aim to start discussion about a controversial political subject and continue the debate long after youāve turned off the power switch (Source: Ore 2013, np link).

⦠we took on a very, very familiar gameplay mechanic. You can go back to puzzle board games like Water Work. Then thereās Pipe Mania, which is on every copy of Windows 3.1. Thatās the formula (Source: Jansen in McGuire 2013, np link).

The core mechanic of the game is derived from the classic arcade game Pipe Mania (1989), making Pipe Trouble an understandable and accessible vehicle to promote conversations about the natural gas industryās relationship with local communities. Through the introduction of financial, social, and political constraints to the pipe laying mechanic, the experience is kept current and mechanically unique, making Pipe Trouble a challenging, engaging game (Source: Anon 2013b np, link).

Thereās an actual backstory to Pipe Trouble which is based on present day concerns of natural gas pipe lines cutting through forest, farm land, and other rural areas (Source: Sheridan 2014, np link).
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In Western Canada, pipelines, such as the highly controversial Keystone XL, have been a hot topic for quite some time. Pipe Trouble was developed and published as yet another voice in the debate (Source: Gone Gonzo 2013, np link).

Pipe Trouble is a Pop Sandbox Production, produced in collaboration with Six Island Productions and TVO with the support of the Ontario Media Development Corporation and the Bell Broadcast and New Media Fund. It was developed with the support of docSHIFT (an initiative of the Documentary Organization of Canadaās Toronto chapter) (Source: Anon 2013a, np link).

Pipe Trouble is a game developed by Alex Jansen and Pop Sandbox, in partnership with Jim Munroe. It was funded in part by the government of Ontario, and was to be featured on TV Ontarioās website, alongside a documentary on Canadian oil pipelines (Source: Hancock 2013, np link).

TVO said itās not afraid to take on projects that enable people to better understand the world they live in, even though that may involve talking about controversial subjects (Source: Babbage 2013, np link).

Video games remain a relatively new medium for exploring topical news stories, and the creators are adamant that much of the controversy would be dispelled through actual play (Source: Hamilton 2013, np link).

⦠we [at Pop Sandbox] were approached about doing an interactive extension that would engage a different-than-traditional 90-minute doc audience. Thatās why we looked at exploring video games. We took the mechanic of the classic games Pipe Dream and Pipe Mania, where you had these random pieces of pipe connecting from a start point to end point. Itās a familiar and easy-to-grasp mechanic, but [with Pipe Trouble], youāre building on top of farmlands, forests, and rural communities in increasingly over-the-top, cartoonish situations. In the process, youāre able to layer in real-world issues (Source: Teo 2013, np link).

⦠the medium is extremely useful in reaching out to segments of the population who wouldnāt normally put much thought into energy policy in Canada (Source: Bernard 2013, np link).

The whole idea is to use over-the-top satire to start drawing awareness and engaging a new audience in the energy debate (Source: Kaszor 2013, np link).

[It] is so accessible you donāt even need to be a gamer, per se. Itās so simplistically designed (Source: McGuire 2013, np link).

[It] makes the player-audience interact immediately and directly with the issue as clearly, and as simply put, as possible (Source: Kirshenblatt 2013, np link).

[It] aims to take the complex issues surrounding oil pipelines and tries to encourage gamers to think critically about energy extraction (Source: Kaszor 2013, np link).

⦠the game ⦠was meant to engage people on both sides of the pipeline debate and itās not taking sides (Source: Babbage 2013, np link).

[It]explores timely issues in an entirely novel way without immediately vilifying industry, all designed to prompt larger mainstream discussion (Source: Anon nd, np link).

The game isnāt taking an especially pro or anti-pipeline stance. Itās mostly just trying to get gamers to think about the issues involved (Source: Kaszor 2013, np link).

Itās about asking questions – not providing answers – about how the energy industry balances environmental and financial concerns. Itās about creating a conversation about sometimes-stuffy Canadian current affairs – and having fun in the process (Source: Teo 2013, np link).

Itās an interactive look at the complicated issues surrounding pipeline development – and thatās the kind of experience only a video game could provide. The socio-political conflict that surrounds pipeline development in Canada is obviously a real and highly contentious issue, and Pipe Trouble lets you explore that in a very cool way (Source: McGuire 2013, np link).

TVO had provided a link to a website where players could try out the game for free. It could also be bought for $1.99, with a portion of the proceeds going to the David Suzuki Foundation [a non-profit working towards a sustainable Canada] (Source: Babbage 2013, np link).

$10,000 was put towards the gameās development through TV Ontario, Canadaās public educational media organization (Source: Podolsky 2013, np link).

[It] was partly funded by the Ontario Media Development Corporation, which uses taxpayer dollars to fund art and popular media projects (Source: Podolsky 2013, np link).

What you have, then, is a game made by an organization that has some of its funding provided by the government making a politically charged argument, and subsequently under potential risk of being gravely, perhaps even deliberately, misinterpreted by the mass media (Source: Hancock, 2013, np link).

What you have, then, is a game made by an organization that has some of its funding provided by the government making a politically charged argument, and subsequently under potential risk of being gravely, perhaps even deliberately, misinterpreted by the mass media (Source: Hancock, 2013, np link).

Pipe Trouble was a digital complement to this documentary (Source: Kirshenblatt 2013, np link).

Trouble in the Peace ⦠[is] where a lot of the stuff in the game comes from. People asked: āWhy are you including the bombings?ā Well thatās central to the film and central to the story the film explores. It looks at a fifth generation farmer in the Peace River Region who is struggling with farming as a way of life. Heās subsidized by big oil and gas, he has a well on his property, so heās in this tough position because around the same time his daughter was born there was a massive leak. And then he had a two-headed calf that was born on his property. Heās convinced that the leak and the cow are related, and so it starts to raise these larger concerns around safety and also around the environment and watching the community change. Then the documentary hones in on him and his response to everything. It starts to look at the community as a whole and some of their concerns, but the entire backdrop to the film is this series of bombings [that happened in B.C.]. So all the things we chose to represent in the video game are all real world issues (Source: Jansen in McGuire 2013, np link).

Even though Pipe Trouble was designed to accompany a TV Ontario documentary, the themes closely resemble the 2008 and 2009 pipeline bombings in British Columbia (Source: McMillan, 2013, np link).

The broadcaster [TVO] has denied suggestions that the game draws a link to the proposed Keystone XL pipeline, which would ship oilsands crude from Alberta across the U.S. Midwest to refineries on in Texas ⦠But neither the game nor the documentary mentions Keystone XL, TVO said (Source: Babbage 2013, np link).

⦠along the way you face obstacles – one of which is a group of ecoterrorists who try to bomb the pipeline. That little detail alone quickly turned into a total f*****g s***storm of right-wing media and political outrage (Source: McGuire, 2013, np link).
Discussion / Responses

I should try this. It looks very interesting due to the themes it display and uses as game mechanics. Too bad for the controversy. This game will just make you think about the issues (Source: lostjack157 2013, np link).

Cool game. It adresses some very real issues (Source: arisanaomi 2013, np link).

The game is designed to make you think and it does (Source: Cook 2013, np link).

⦠itās a great vehicle to deliver the news in a creative way (Source: McGuire 2013, np link).
+26 comments

⦠the game to be a well-crafted and humorous take on a major issue of our times (Source: Podolsky 2013, np link).

It gives people something physical to anchor the game to (Source: Teo 2013, np link).

I like games with consequences (Source: Kirshenblatt 2013, np link).

I adore Pipe Trouble. Itās not just because itās a brilliant game (which it is), nor because it speaks to my ethical/ideological stances (which is neither here nor there), but rather because itās a truly important and significant game. Rather than wrapping its dynamics in commentary as an ironic coat of paint or critic-proof facade (see: Far Cry 3), the two elements support one another to such an extent that the commentary becomes essential to its dynamics and the dynamics amplify the effects of the commentary. Depending on which of the two you remove, youāre left with either a dreary Pipe Mania-esque puzzler or an ineffective grade school level debate. But combined, it becomes a highly successful and thought-provoking dynamic experiment, deftly demonstrating the persuasive powers of videogames (Source: Gone Gonzo 2013, np link).

It is very clever. It is very easy to vilify a company or a corporation as a soulless entity that only caters to the very rich, squashes agriculture and āthe lower classes,ā and pollutes the environment without any understanding of what it might be doing or-worse-even care. It is just as easy to lionize a pipe bomber as a freedom fighter against a tyrannical force even as it is to denigrate them as a terrorist that likes to destroy human lives and a Western way of life: whatever that is (Source: Kirshenblatt 2013, np link).

⦠if it was to get people thinking about the wider issues around pipeline construction, the framing is exactly right. Your god-like perspective means that you can see things the protesters canāt, like the hard decisions youāve made about which habitats to destroy in order to preserve others, and your overlord looking at his budget going way over, and waving his fists in the air. I ended up thinking about how much I like having gas central heating and wondering about the environmental costs of it. Importantly, itās not just about issues, itās also fun, which is what makes it worth thinking and writing about (Source: Sampson 2013, np link).

Pipe Trouble ran into its own trouble when it was branded as subversive, as it was perceived as suggesting that pipe bombs and oil business were concepts that could be addressed through play (Source: Hancock 2013, np link).

According to some critics, the gameplay of Pipe Trouble is too politically charged, violent, and unethical (Source: McMillan 2013, np link).

⦠after the public saw a 40-second trailer for Pipe Trouble, in which protesters appeared to be blowing up a pipeline, discussion quickly turned from the gameās objective of balancing competing interests to whether it promoted extremism (Source: Ore 2013, np link).

The whole thing escalated when Pipe Trouble was brought up to the Ontario Premier [Kathleen Wynne] at a media scrum. It was positioned ā unfairly – as this publicly funded eco-terrorism game about bombing pipelines. And the next thing you know, you had these articles in the Toronto Sun saying, āPipeline propaganda! You, too, can play eco-terrorist!ā (Source: Teo 2013, np link).

In the weeks following its release, Pipe Trouble was called many things: Right-wing media called it a tribute to eco-terrorism. Alberta premier Alison Redford called it a ādisappointingā use of Ontario public funding (Source: Teo 2013, np link).

āItās disappointing to see a taxpayer-funded game and organization depict the blowing up of pipelines,ā says Alison Redford, the premier of Alberta (Source: Gone Gonzo 2013, np link).

Sun TV pundit Ezra Levant turned it into a regional debate, saying it was āas if the Alberta or British Columbia government paid for a game called Windmill Bomber – hey, go bomb those windmills in Ontario.ā Yeesh (Source: Teo 2013, np link).

Ontarioās Progressive Conservatives had a different take on the game, saying it depicts a pipeline being built by āruthless executives on one side, which is then bombed by eco-terrorists on the other.ā They say the game is a ānational embarrassmentā for Ontario and a āflagrant misuseā of taxpayersā money (Source: Babbage 2013, np link).

āWhat started as a flagrant misuse of taxpayer money by promoting eco-terrorism through a tax-funded broadcaster has now become yet another complete embarrassment for the province of Ontario,ā [Tory MPP Monte] McNaughton told [Ontario Premier Kathleen] Wynne. āWith the premiers of Alberta and B.C. criticizing your Pipe Trouble as disappointing, offensive and contrary to Canadaās interests, weāve also heard from Canadaās federal minister of heritage calling it tasteless.ā (Source: Artuso 2013, np link).

Mayors in northeastern B.C. are demanding an apology from the developers ⦠The topic hits close to home in Northeastern B.C., where six bombings targeting a natural gas pipeline and gas wells operated by the Encana Corporation rocked the area in 2008 and 2009 ⦠Dawson Creek Mayor Mike Bernier says memories of the bombings are still freshā¦āAnyone who wants to capitalize or sensationalize on something that was such a terrible time for us is obviously something we canāt support at allā (Source: Anon 2013b, np link).

Fort St. John Mayor Lori Ackerman also condemns the game, saying it misrepresents her region. āOur residents don’t need to be portrayed in the way that they are portraying us, and we certainly don’t need any kind of insinuation at all that the way to achieve some kind of resolution is by bombing a pipeline,ā she said (Source: Anon 2013d, np link).

⦠misinformation moved through government and the media, which couldāve been dispelled through playing the game. It got to the point that people started to form incredibly strong opinions (Source: Teo 2013, np link).

The big thing was how completely it misrepresented the game weāve made. Thatās what completely shocked me, it just seemed like complete misinformation that I thought would be very quickly corrected – but then whatās frightening was how the same information was propelled further, to the point of people getting incredibly strong opinions without ever actually having played the game (Source: Jansen in McGuire 2013, np link).

An article would be posted online at like 11:00AM with all this misinformation and then it would be edited at 7:00PM to include modifications. But no one is coming forward and addressing the modifications, so the complete misinformation that led to people having incredibly strong opinions is now very hard to have people back down off of (Source: McGuire 2013, np link).

āAnd I would hope that everyone involved in this would, sort of, step back and say, āWait a minute here, what is the real issue weāre trying to look and how could we have a better dialogue?ā so we donāt end up in these types of controversies each time they happen,ā [David Suzuki Foundation CEO Peter] Robinson said (Source: Anon 2013c, np link).

How dare they make a game that simulates what it is like to build a pipeline what an outrage *sarcasm*. I think its a clever idea i donāt see anything wrong with it and kudos to the developers for making a game that deals with current events (Source: Edwin, 2013, np link).

Anyone who has actually played Pipe Trouble would know that itās not a pipeline bombing simulator (Source: McGuire 2013, np link).

Maybe someone in the government could actually sit down and play the game (Source: Kaszor 2013, np link)?

⦠people donāt understand how video games work, nor do certain other people like it when you comment on the Canadian energy industry (Source: McGuire 2013, np link).

The ācontroversyā was silly. The real controversy is how politicians and members of the public service were not called out on their lack of due diligence and how they jumped to conclusions about both the game itself and how the industry and funding works. People should have lost their jobs for inventing drama surrounding this nice little project (Source: Young 2013, np link).
Outcomes / Impacts

TVO – one of the gameās sponsors – has been accused, among other things, of potentially giving eco-terrorists āideasā by supporting the creation of the game. TVO has apparently removed links to Pipe Trouble from their website with pending investigations into the matter on their end to see if they were in āthe wrong.ā There seem to be some definite misunderstandings over various issues, but if one goal of this game is to encourage people to think, then controversyāthough unfortunateāis one way of getting there. Either way, it definitely hit a nerve in that intersection where art and politics clash (Source: Kirshenblatt 2013, np link).

The developer of a controversial video game that included depictions of pipeline bombings had said a portion of any proceeds of the game would go to the David Suzuki Foundation, but the organization has denied any relationship with the game maker (Source: Anon 2013c, np link).

Pop Sandbox ⦠decided to no longer send proceeds from the game to the David Suzuki Foundation (Source: Podolsky 2013, np link).

[McGuire:] How do you feel about TVO pulling the game from their website? [Jansen:] It was very frustrating but I completely understand (Source: in McGuire 2013, np link).
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When the media storm hit, we got blindsided with completely inaccurate information about what the actual game is. Now a lot of the talk has been trying to clarify complete misinformation. Itās been brutal (Source: Jansen in McGuire 2013, np link).

⦠the game [was] to be taken down until reviewed by an independent source (Source: Games for Change 2013, np link).

Following independent review, a panel threw out the claims and issued a statement on the matter which read, āPipe Trouble does not support, glamorize or advocate violence in any way ⦠Pipe Trouble is not a game about blowing up pipelines. It is a game about building pipelines ⦠the title has now been cleared for release on iOS and Android devices (Source: Cook 2013, np link).

Pipe Trouble passed this review, and went on to be the first game featured at the Cannes Film Festival (Source: Games for Change, 2013, np link).

An explosive video game that angered B.C. mayors has made waves on the international film circuit. āPipe Troubleā became the first video game ever featured at the Cannes Film Festival in May, as part of its āMarche du Filmā program that showcases new media, according to a June news release. The festival website described āPipe Troubleā as āa new breed of ethical video game,ā claiming that it āgenerated a huge amount of media attention when the Oil & Gas Industry influenced conservative media into running a negative smear campaign labelled an āeco-terrorist, anti-pipelineā gameā (Source: Anon 2013d, np link).

Pipe Trouble isnāt in trouble anymore (Source: Bernard 2013, np link).

⦠you can still buy Pipe Trouble for tablets and/or try it out for free on the Pipe Trouble website (Source: McGuire 2013, np link).

Itās really been working with that 18-35 audience (Source: Teo 2013, np link).

⦠weāre really engaging this audience that historically has the single worst voter turnout and [doesnāt engage with] public policy (Source: Teo 2013, np link).
Page compiled by Jenny Hart and edited by Zahra Ali and Ian Cook (last updated July 2018). Page created for followthethings.com with the help of nicely paid internship funding from the University of Exeter and the Kone Foundation.
Sources
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Anon (2013c) Pipeline Bombing Video Game Irks B.C. Mayors. Huffington Post, 26th March (https://www.huffingtonpost.ca/2013/03/26/pipe-trouble-video-game-dawson-creek-mayor_n_2956312.html?guccounter=1 last accessed 26th June 2018)
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Image credit
Speaking icon: Speaking (https://thenounproject.com/icon/speaking-5549886/) by M Faisal from Noun Project (CC BY 3.0) Modified August 2024